October 2016

Popcorn machine and bag full of popcorn

What is Quantitative and Qualitative Data?

Two Types of Data When people discuss data, they typically describe it as either quantitative or qualitative. Yet, what is quantitative data? What is qualitative data? How are these two types of data different? Is one type of data better to use than the other? Why should this topic matter to purpose-driven organizations? This blog

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